So...here's their story "How Svetlana came to be"...
"Svetlana comes from somewhere far away.
She successfully navigated the cross-dimensional transition into this galaxy, docked and began her
work.
The touchdown in Belgrade was not made through any specific choice, but it met the requirements
of a favourable location where the ship could be blended to the environment and there was
sufficient high-ion water to fuel the power source.
She began by assembling a local team to implement her scheme. Then, unaware of the existence of
the concept of borders, races, peoples and nations, probes were extended into the global neural
network and the job began of explaining the grand purpose and direction to the members of
humanity whose consciousness seemed to be approaching levels sufficient for trans-galactic
communication.
Over the course of more than one earth rotation the transmissions increased intensity and the
global network became operational. From the base in Belgrade, Svetlana now works with artists from
Los Angeles, London, Glasgow, Sofia, ViĊĦegrad in Bosnia, Ljubljana, Belgrade, Budapest and
Bournemouth; with designers in Stuttgart, New York, Portland OR and Mexico City; animators and
VJs in New York, Belgrade and Rome; the photos were shot by a Serb who lives in Istanbul; the logo
was painted by a man who customises motorbikes and classic cars in Sweden; and the essential
distribution channels are enabled on physical and digital formats by Cargo in London.
And what of the music? The music taps into the galactic flows to bring earth into line with
interplanetary trends and the wider interstellar scene. In this way it is not mono-stylistic; it is
marked only by its newness and strangeness to the human ear, a strangeness that has caught the
ear of FACT magazine and Mary Anne Hobbs, among others.
2010 sees the start of the next stage in Svetlana’s terrestrial plan: disseminating the music on vinyl
records. Vinyl is actually a medium known for its resistance to the rigours of space travel and
therefore highly appropriate to her project. A record floating in the inky void can survive for
millennia and is regularly exchangeable for food or oxygen when needed.
What exactly is Svetlana’s ultimate goal and why she is building this secretive but effective
international operation? This is still unclear, but we have an inkling that 2010 is going to be the
year the Svetlana comes into the open. And we have an inkling her goal has something to do with
happiness".
More about 'em find on official Svetlana Industries site.
Tracklist:
1.Luv 4 Music (1000Names rmx) by Deekline & Wizard
2.Backup (Filtercutter rmx) by Deekline & Wizard
First official ww Svetlana Industries release is 1UP by Filtercutter,original version and Ramadanman refix.I read today that Mark Pritchard aka Harmonic 313 put it in his top 5 wow!Hugeeeee!So SVET001 is out on February 8th 2010/vinyl,and digital release is scheduled to February 22nd.
You can listen it right here!Also check out for their limited T shirt edition...grab one for yourself!And the video is here,too!
SVET001 by Svetlana Industries
Check some footage made by myself from SI label showcase/January 22nd @Batler,Belgrade...featuring Josip Klobucar/4Lux crew,dope beatmaker and producer from Zagreb/Croatia and 1000Names from Sofia/Bulgaria...I think there's no need to write about 'em!
stay tuned about more from Svetlana Industries,future releases,artists,events...
